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Privacy policy

Privacy Policy

This Privacy Policy describes how Fuhehu (hereinafter referred to as “this website,” “we,” or “our”) collects, uses, and discloses your personal information when you visit our services, shop on www.yespkg.com (hereinafter referred to as “this website”), or otherwise communicate with us (collectively, the “Services”). For the purposes of this Privacy Policy, “you” and “your” refer to you as a user of the Services, whether you are a customer, a website visitor, or another individual whose information we collect in accordance with this Privacy Policy.

Please read this Privacy Policy carefully. By using or accessing any Service, you consent to our collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any Service.

Privacy Policy Changes

We may update this Privacy Policy from time to time, including to reflect changes in our practices or other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the website, update the “Last Updated Date,” and take any other measures required by applicable law.

How We Collect and Use Your Personal Information

In order to provide the services, we have collected your personal information through various channels over the past 12 months, as described below. The information we collect and use will vary depending on how you interact with us.

In addition to the specific uses listed below, we may use the information we collect about you to communicate with you, provide services, comply with any applicable legal obligations, enforce any applicable Terms of Service, and protect or defend the Service, our rights, and the rights of our users or others.

What Personal Information We Collect
The types of personal information we collect about you depend on how you interact with our website and how you use our services. When we use the term “personal information,” we mean any information that can identify, associate, describe, or relate to you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You
Information you submit directly to us through our services may include:

Basic contact information, including your name, address, phone number, and email address.

Order information, including your name, billing address, shipping address, payment confirmation information, email address, and phone number.

Account information, including your username, password, and security questions.

Shopping information, including items you browse, add to your cart, or wishlist.

Customer support information includes information you choose to provide when communicating with us, such as information provided when sending messages through the service.

Some service features may require you to provide us with your personal information directly. You can choose not to provide this information, but this may prevent you from using or accessing these features.

Information We Collect Through Cookies

We also automatically collect certain information related to your interactions with the service (“Usage Data”). For this purpose, we may use cookies, pixels, and similar technologies (“Cookies”). Usage Data may include information such as how you access and use our website and account, such as device information, browser information, network connection information, IP address, and other information related to your interactions with the service.

Information We Obtain from Third Parties

Finally, we may obtain your information from third parties, including suppliers and service providers who collect information on our behalf, such as:

Companies that support our website and services, such as WordPress.

Our payment processors collect your payment information (such as bank account, credit or debit card information, billing address) to process your payments, thereby completing your orders and providing you with the products or services you request, fulfilling the contract between us and you.

When you visit our website, open or click on emails we send you, or interact with our services or advertisements, we or our third-party partners may automatically collect certain information using online tracking technologies such as pixels, web beacons, software development kits, third-party libraries, and cookies.

Any information we obtain from third parties will be processed in accordance with this Privacy Policy. We are not responsible for the accuracy of information provided to us by third parties, nor for any third party’s policies or practices. For more information, please see the “Third-Party Websites and Links” section below.

How We Use Your Personal Information

Providing Products and Services. We will use your personal information to provide you with services to fulfill our contract with you, including processing your payments, fulfilling your orders, sending you notifications related to your account, purchases, returns, exchanges, or other transactions, creating, maintaining, and managing your account, arranging shipments, assisting you with returns and exchanges, and allowing you to post comments.

Marketing and Advertising. We will use your personal information for marketing and promotional purposes, such as sending you marketing, advertising, and promotional messages via email, SMS, or mail, and showing you advertisements for products or services. This may include using your personal information to better tailor services and advertisements on our website and other websites.

Security and Fraud Prevention. We will use your personal information to detect, investigate, or take action against potential fraud, illegal, or malicious activities. If you choose to use the service and register an account, it is your responsibility to ensure the security of your account credentials. We strongly recommend that you do not share your username, password, or other access information with anyone. If you believe your account has been compromised, please contact us immediately.

Communicating with you. We use your personal information to provide customer support and improve our services. This is in our legal interest to respond to your needs promptly, provide you with efficient service, and maintain our business relationship with you.

Cookies
Like many websites, we use cookies on our website. Please see the relevant descriptions for specific information about the cookies we use in connection with our WordPress store. We use cookies to support and improve our website and services (including remembering your actions and preferences), to perform analytics, and to better understand user interactions with the service (which is in our legal interest to manage, improve, and optimize the service). We may also allow third parties and service providers to use cookies on our website to better customize services, products, and advertising on our website and other websites.

Most browsers automatically accept cookies by default, but you can choose to delete or refuse cookies through your browser settings. Please note that deleting or blocking cookies may negatively impact your user experience and may cause some services (including certain features and general functions) to malfunction or become unusable. Furthermore, blocking cookies may not completely prevent us from sharing information with third parties (such as our advertising partners).

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes and in accordance with this Privacy Policy. These circumstances may include:

We may disclose your information to suppliers or other third parties who provide services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, order fulfillment, and logistics). We may also disclose your information to business and marketing partners, including WordPress, to provide you with services and advertising. Our business and marketing partners will use your information in accordance with their own privacy statements.

When you instruct, request, or otherwise consent to us disclosing certain information to third parties, such as to ship products to you or through your use of social media plugins or login integrations, we will obtain your consent.

For the legitimate conduct of our business, we may disclose your information to our affiliates or other companies within the group.

In business transactions such as mergers or bankruptcies, we may also disclose your information to us to comply with any applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce any applicable Terms of Service, and to protect or defend the Service, our rights, the rights of our users, or the rights of others.

In the past 12 months, we have disclosed the following categories of user personal information and sensitive personal information (indicated by *) for the purposes described in “How We Collect and Use Your Personal Information” and “How We Disclose Personal Information” above:

Categories:

Identifiers, such as basic contact information, certain order and account information;
Business information, such as order information, shopping information, and customer support information;
Internet or other similar network activity information, such as usage data.

Recipient Categories:

Providers and third parties who provide services on our behalf (such as Internet service providers, payment processors, fulfillment partners, customer support partners, and data analytics providers)
Business and marketing partners
Affiliates
We do not use or disclose sensitive personal information to infer your characteristics.

Over the past 12 months, we have “sold” and “shared” (as defined by applicable law) personal information for advertising and marketing purposes, as follows:

Personal Information Categories

Identifiers, such as basic contact information, certain order and account information;
Business information, such as records of purchased products or services and shopping information;
Internet or other similar network activity information, such as usage data.

Recipient Categories

Business and Marketing Partners

User-Generated Content
This service may allow you to post product reviews and other user-generated content. If you choose to submit user-generated content to any public area of ​​this service, that content will be public and accessible to anyone.

We have no control over who can access the information you choose to make public, nor can we guarantee that the parties accessing such information will respect your privacy or ensure its security. We are not responsible for the privacy or security of any information you disclose, or for the accuracy, use, or misuse of any information you disclose or receive from third parties.

Third-Party Websites and Links
Our website may provide links to websites operated by third parties or other online platforms. If you click on a link to a website that is not affiliated with or controlled by us, you should carefully read its privacy and security policy and other terms and conditions. We do not guarantee or assume responsibility for the privacy or security of these websites, including the accuracy, completeness, or reliability of information on these websites. Information you provide in public or semi-public places, including information you share on third-party social networking platforms, may also be viewed by other users of this service and/or users of these third-party platforms, without restriction on our or third-party use of this information. Unless otherwise stated in this service, our provision of such links does not imply our endorsement of the content on these platforms or their owners or operators.

Children’s Data
This service is not intended for children, and we do not knowingly collect any children’s personal information. If you are a parent or guardian of a child who has provided us with personal information, you can contact us using the contact information below to request the removal of that information.

As of the effective date of this Privacy Policy, we are unaware that we “share” or “sell” (as defined by applicable law) the personal information of individuals under the age of 16.

Information Security and Retention
Please note that no security measure is perfect, and we cannot guarantee “absolute security.” Furthermore, any information you send to us may be at risk during transmission. We recommend that you do not send us sensitive or confidential information through insecure channels.

The length of time we retain your personal information depends on various factors, such as whether we need the information to maintain your account, provide services, fulfill legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights and Choices
Depending on your place of residence, you may have some or all of the following rights related to your personal information. However, these rights are not absolute and may only apply in specific circumstances, and in some cases, we may refuse your request to the extent permitted by law.

Right to Access/Right to Know. You have the right to request access to the personal information we hold about you, including details of how we use and share your information.

Right to Erasure. You have the right to request that we erase the personal information we hold about you.

Right to Correction. You have the right to request that we correct any inaccurate personal information we hold about you.

Right to Data Portability. In certain circumstances, you have the right to obtain a copy of the personal information we hold about you and to request that we transfer this information to a third party.

Right to Opt Out of Sale, Sharing, or Targeted Advertising. You have the right to instruct us not to “sell” or “share” your personal information, or to opt out of processing your personal information for “targeted advertising” purposes as defined under applicable privacy laws. Please note that if you access our website with your “Global Privacy Controls” opt-out preference enabled, depending on your location, we will automatically consider this as you requesting to opt out of “selling” or “sharing” the information of the device and browser you use to access the website.

You can exercise these rights by following the instructions on our website or by contacting us using the contact details provided below.

We will not discriminate against you for exercising any of the above rights. We may need to collect your information, such as your email address or account information, to verify your identity before providing a substantive response to your request. Under applicable law, you may appoint an authorized agent to make requests to exercise your rights on your behalf. Before accepting an agent’s request, we will require the agent to provide proof that you have authorized them to act on your behalf, and we may require you to verify your identity directly with us. We will respond to your requests promptly as required by applicable law.

Complaints
If you are dissatisfied with how we handle your personal information, please contact us using the contact details provided below. If you are dissatisfied with our response, you may have the right to appeal our decision or file a complaint with your local data protection authority using the contact details provided below, depending on the laws of your location.

International Users

Please note that we may transfer, store, and process your personal information in countries outside your country of residence, including the United States. Your personal information will also be processed by our employees, third-party service providers, and partners in these countries.

If we transfer your personal information outside of Europe, we will rely on recognized transfer mechanisms, such as standard contractual terms from the European Commission, or any equivalent contract issued by the relevant UK authorities (as the case may be), unless the data is transferred to a country deemed capable of providing adequate protection.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any rights you have, please email light@yespkg.com

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